The New York Times posted this article on their site yesterday. The article talks about something that I think is pretty cool. It's all about a website called Massify  which is basically a way for people with ideas for movies to brainstorm with others and possibly get movies (that otherwise wouldn't have been) made. Very cool I think.

From the article:

"Massify members (membership is free and anyone can join) are offered a platform to promote themselves and whatever current projects they are involved in, and are also eligible to vote on other users' film ideas through online competitions in which members vie for financing and distribution from Massify and its partners."

The site is the brainchild of Kenneth Woo and Brett Icahn whose father, financier Carl C. Icahn, is financing the site isn't totally selfless. They're obviously in it to make some cash by attracting advertisers as their membership increases.

Currently the site is running a competition in partnership with After Dark Films who will make the movie for their 8 Films to Die For series. Once pitch is chosen (by members on the site), they'll then get to vote on the actors and actresses who will compose the cast.

So, is this the next generation of filmmaking or just a passing whim of two guys trying to make a little cash. I guess we'll see.